Your website is your best salesperson. Make it work harder for you.

There are several clear signals: your site is more than 3–4 years old and the design feels dated; your conversion rate is below 2%; your bounce rate is above 65%; your mobile experience is poor; your site fails Core Web Vitals or scores below 60 on PageSpeed; you've rebranded but the site doesn't reflect it; or you're running paid campaigns but the landing pages aren't converting the traffic. If two or more of these apply, a redesign will almost certainly pay for itself within the first year.

Not if it's done correctly — and we take this seriously. We create a complete URL inventory and redirect map before any development begins, implement 301 redirects for every URL that changes, maintain your existing meta titles and descriptions during migration, and run a post-launch crawl to validate that all redirects are working and no important pages have been accidentally removed from the index. We've done dozens of redesigns without losing significant organic traffic.

For a focused website redesign (5–15 key pages), our typical timeline is 4–6 weeks from kick-off to launch. Larger sites with 20–50+ pages typically take 8–12 weeks. The process includes discovery and audit, user research, UX strategy, wireframing, UI design, development, testing, and staged launch. We provide a detailed project timeline with milestones during the proposal stage so you know exactly what to expect when.

Yes. We offer both full redesigns (new structure, new design, new code) and targeted redesign sprints (redesigning specific high-impact pages within your existing site). In many cases, a focused redesign of your homepage, key service pages, and contact/conversion pages delivers 80% of the results of a full redesign at 40–50% of the cost and time. We'll recommend the right approach based on your audit findings and budget.

Yes — and we recommend it. A redesign is the ideal time to update your messaging, refresh your copy, and ensure every page reflects your current offer and positioning. We can provide content strategy guidance and copywriting support as part of the project. For clients on our SEO retainer, ongoing content updates are built into the monthly plan. If you'd like content included in your redesign scope, we'll factor it into the proposal.

Absolutely — mobile-first design is non-negotiable for us. We design every page starting from the smallest screen (375px mobile) and scale up, not the reverse. Every breakpoint is individually designed and tested, not just auto-scaled from desktop. We test on real devices across iOS and Android and verify performance using both lab tools (Lighthouse) and real-user field data (CrUX) before launch.

Website redesign projects vary significantly based on the size of your site, your CMS platform, the complexity of custom features, and whether content creation is included. Focused redesigns of 5–10 key pages typically start from $4,000–$8,000. Full site redesigns with 20+ pages are scoped individually. We provide a detailed, fixed-price proposal after your discovery call — no ambiguous hourly estimates that balloon during the project.